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  • For the time being Crèmm is self isolating, stay safe


  • It is estimated that 20 Billion shoes are manufactured each year.
  • The average shoe is made up of 65 distinct components and materials with up to 360 steps to assemble.
  • Together the apparel and footwear industries generated 8.1% of the global pollution impact in 2016.
  • A pair of runners produces 13KG of CO2

At Crèmm we take our responsibilities and business practices seriously. As a start up, it is important for us to have a purpose beyond sales. Underpinned by our brand values, our sustainability and ethics principles help guide us to achieve our vision of becoming Australia’s leading footwear and accessories destination. We have developed a set of principles that guide our decision making as the first step in our journey. We look forward to sharing our sustainability goals and commitments with you in the near future.


  • We are dedicated in providing you with the necessary information you need to make empowered, conscientious purchasing decisions that allow you to better own your impact
  • We will commit to measuring and assessing our own environmental and societal footprint within our own operations, and set transparent, tangible goals to ensure continuous improvement.
  • We will collaborate and engage with industry, brands, customers, and our team to ensure we constantly find better ways of doing business.
  • We believe in the power of community and our team will actively participate in initiatives to ensure we are giving back.
  • We will respect and comply to the laws that govern us and we have a zero tolerance stance for any form of bribery, corruption and exploitation.

As a commitment to taking action, we have partnered with leading fashion industry sustainability expert Jacqui Hennessy. Jacqui has been the architect behind several globally recognized sustainability initiatives and led the global risk & sustainability function for Cotton On Group between 2005 to 2017 designing and executing their ethical sourcing strategy, rules to trade, supply chain traceability and their Kenya Cotton project. Jacqui is passionate about supporting brands on their sustainability journey.